I am Thales Alves de Oliveira, and this is my story as a 29-year-old Brazilian entrepreneur who revolutionized the sports 5️⃣ betting industry with my app, 83 bets. I grew up in a low-income household with a passion for soccer, coding, 5️⃣ and Numbers. In 2024, I dropped out of college to pursue my dream of creating an app that would allow 5️⃣ users to bet on the outcome of soccer matches. I faced many challenges, but my determination and resilience paid off 5️⃣ when 83 bets became a reality.
Background of the case:
The sports betting industry in Brazil is traditional and cartelized, controlled by 5️⃣ a few operators who offered few markets and poor odds. Seeing an opportunity to disrupt the status quo, I set 5️⃣ out to create a user-friendly and efficient app that could cater to the Brazilian market.
Description of the case:
My innovative approach 5️⃣ was to focus on live soccer betting, allowing users to placing bets during the match. This feature revolutionized the industry 5️⃣ and brought new life to sports betting. My app offered unique features like fast payouts, exclusive promotions, and increased odds. 5️⃣ Users could bet on different aspects of the game, such as corners, yellow and red cards, and goals.
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